How to Execute a Strategic Plan at Your Church – Differentiation

Have you ever heard or used the term “Points of Differentiation?”

Differentiation is what makes you, you. Differentiation is essential to your brand, product mix, and market positioning. It’s also part of your culture.

When you are working on a strategic plan, determining your position and reality requires you defining your differentiation.

You don’t want to lose it when you plan for the future. The opposite, in fact – you want to leverage it!

How do you define your points of differentiation? In this NEW POST, I give you 8 questions to get your started.